Riding for Boobs is a non-profit bike run in San Elizario, TX who is dedicated to help raise funds for women in the El Paso Community who have been diagnosed with breast cancer, survivors, of families who were impacted by the loss of a loved one due to breast cancer. 


Riding for Boobs is only possible by the dedicated volunteers, the unity of the local community, bikers/car clubs, independent riders by empowering health and promote breast cancer awareness and to assist survivors and their family to live proactively, during and after the effects of breast cancer. 


Our Story

My name is Isela Reyes, I am 36 years old. On June 2010, I was diagnosed with Breast Cancer; the worst news any young woman at my age can receive. My family and friends gave me the will, faith, confidence, courage and hope to continue. I will never forget that fateful day when a phone call changed my life. For a moment my hope and faith were shattered. After all my tears, I said to myself that breast cancer would not shape my future. Thank God the cancer was caught at an early stage and it has been treated.  

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At first, I felt scared; now that time has passed and I have educated myself my fear seems to be less. I believe that one day, breast cancer will never steal another year from anyone's life and we will live in a world with less breast cancer and more birthdays.  


My family, friends and I organize Riding for Boobs. If you can help our event with any donation it would be greatly appreciated. We invite local bikers; their friends and family to join us build awareness and raise money. That's why I'm asking for your help to support. Not only is this our opportunity to join our community to fight back against breast cancer, it is a way to inspire hope by raising funds and awareness to help those facing the disease and save more lives.


Over the past six years, we have raised over $50k


“Thank you, because I don't walk alone. Your prayers and love walk with me hand in hand. You are the ones who hold me close to your hearts; whose tender hugs transcend my fears into the loving light that builds my strength.”


-Isela Reyes